About The Carbon Effect™
Linda Eloff is the founder of The Carbon Effect™, a South African-based business supplying premium lab grown Diamonds and Moissanite stones jewellery to private clients.
With nearly a decade of experience in the Diamond and jewellery industry, Linda has become known for making luxury accessible. By offering IGI-certified lab-grown Diamonds at wholesale prices, she has built a trusted brand with a strong reputation for quality, service, and industry expertise.
Her passion for Diamonds, design, and craftsmanship has positioned her as a leader in the field, offering innovative solutions and personalised service to clients across the jewellery spectrum.
Linda’s deep knowledge of the industry allows her to deliver exceptional customer experiences and high-quality jewellery that meets the evolving needs of individual clients.
With ethically-sourced lab grown Diamonds, Linda Eloff creates beautiful custom pieces to suit her diverse clientele’s tastes and price brackets.
Having gained a reputation as an engagement and wedding ring expert, Linda understands that the process of choosing the perfect engagement ring may be a daunting and intimidating one. That’s why she has chosen to make the process as seamless as possible.
The process begins by contacting Linda and discussing your vision for the perfect engagement ring. The Carbon Effect™ offers a non-obligation quoting service and guides clients in selecting a piece best suited to their preferred design and budget.
Once the quote is approved, a deposit is required to start with the 3D CAD model. Once the 3D design is approved, manufacturing will start, and the complimentary shipping will be ready in 3 weeks.
Why are The Carbon Effect’s Custom Design Rings & Jewellery So Sought After?
The Carbon Effect™ in South Africa uses lab grown Diamonds and Moissanites for custom engagement rings and wedding jewellery because they provide ethical origins, conflict-free status, better value, and lower environmental impact. The physical properties of lab-grown Diamonds and Moissanites match those of natural diamonds, but their price is much lower, which enables couples to purchase bigger or better-quality stones. The Carbon Effect™ uses its consistent quality to create custom designs while merging local craftsmanship with global trends to produce sustainable luxury pieces at affordable prices for contemporary couples.